Trends

April 1, 2021

Trend Report: April 2021

Content Trends

Spring Break:

Top Categories
  • Swim Cover-Ups
  • Carry-On Luggage +156% in Traffic
  • Short Sleeve Tops
  • Day Dresses
Thought Starters
  • Swimwear Guide for Every Body Type
  • Spring Break Roadtrip Essentials

Family & Kids:

Top Categories
  • Girl's Swimwear +444% in Traffic
  • Kid's Beds
  • Baby Strollers
  • Kid's Shorts
Thought Starters
  • Refreshing the Kid's Room on a Budget
  • Kid's Capsule Wardrobe for Every Summer Activity

Summer Beauty:

Top Categories
  • Skincare: Eyes
  • Body Treatments
  • Suncare
  • Nail Tools +181% in Traffic
Thought Starters
  • The Best Sunscreen for Every Skin Type
  • Dewy Skin Tutorial for Dry Summer Days

Top Products:

*Based on ShopStyle Collective Data from the past 30 days.
Influencer: Katy,
Mumu and Macaroons

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